For A/W 19/20, new neon green, valiant poppy and scallop pink are key. Figures in artistic colors and bold branding come into play.
New neon green is present across four fashion weeks. Its shiny tone adds vibrancy. The large-scale application doesn’t work well in kidswear. For A/W 19/20, techniques and neon colors are mixed for a fashionable and wearable approach.
Valiant poppy is mainly applied to girlswear. The large scale enriches and enlivens styles.
Scallop pink is more understated than valiant poppy. Pearl white works best with outerwear and dresses. Ruffles and extra panels add a sweet and elegant feel.
Figure patterns for S/S 19 are updated to replace small monsters. Bold branding creates a vibrant street vibe.
Special materials are particularly popular. The “double-F” logo is applied to tweeds and cottons through jacquard, emphasizing the brand culture. The PU in valiant poppy continues A/W 19/20 from S/S 19.
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