In August, avant-garde brand sees a rise, holding 23%. Smart casual style almost stays the same, holding 34%. Girly&sophisticated style sees a slight rise because of the application of tweeds.
Fashion-forward brands dominate top 10. The suit neckline is the direction, and splicing is popular in top 10.
The cropped shape is often seen on the tee, shirt and sweatshirt. This season, it is also applied to the jacket. The broad shape and leisure decorations create the comfortable look.
Tweeds gain traction this season. The jacket with the Chanel style is elevated with splicing and piping.
The cinched cuff stands out this season. The inside quilted elastic bands or drawstrings area applied to have the warm, cosy and sporty effect.
Different deconstructed details create a contrast. Contrasting or clashing fabrics used for main materials or accessories make a statement.