According to data analysis of the TOP 100 downloads of boys’ puffa jackets in October, the fashion and leisure (the emerging design style) and outdoor sports (the outdoor workwear style) are dominant. The element of pattern declines, and the application of letter turns from large-scale application to placement detail decoration. Color-blocking is still dominant, while the area of splicing is narrowed. And the fabric pays more attention to comfort and functionality.
TOP 10
According to the TOP 10 boys’ puffa jackets ranked by clicks in October, TOP 10 styles are mainly domestic designer styles. The outdoor workwear style and the designer style are dominant. Crafts emphasize 3D decorations, irregular quilting, special materials and the shape of pockets. Placement letter decoration is dominant in patterns. Here are the TOP 10 styles (From the left to right is 1-5, 6-10.).
Workwear puffa jackets represented by AB have softer colors. The proportion of fluorescent color declines and the ombre brings novelty. Big workwear pockets are still important. Multiple pockets strengthen functionality.
Super thin nylon fabric is paired with down jacket to bring a light soft hand feeling and a warm wearing experience. Slight exaggerated cocoon design is versatile and strongly inclusive. Color-blocking and shiny texture brought by quilting make a strong visual impact.
Sustainability and utility are the mainstream currently. Workwear style with both functionality and fashion is warmly welcomed. The alert stripe extracted from firefighter uniforms is displayed by the strong color contrast, showing exquisite details and making the style outdoor protective.
Fleece, lamb wool, sheep shearing and fabrics with fur effect are extremely popular in this season. And their texture contrast with puffa fabrics make the style unique, and their combination with glossy fabric shows the extended individuality of fashionable brands. The integration of workwear pockets caters to the hot functionality trend. Applique in pockets and sleeves is more suitable for toddlers requiring high comfort.
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