The Industry Insight of Underwear & Loungewear

Underwear & Loungewear

Savage X Fenty just unveiled its all-new “Dolled Up” collection with a fiery campaign that stars Rihanna herself. Showcasing a range of vintage-inspired lingerie in inclusive sizing, the new collection introduces colorways like bright orange, dusky blue and mint green complete with delicate floral designs.

Underwear & Loungewear

Cult classic lingerie brand CUUP has unveiled its newest collection celebrating the colors of summer, finding inspiration from minimal seascape photography series created by artists and photographers Fabien Baron, Hiroshi Sugimoto and Debra Bloomfield.

Underwear & Loungewear

Victoria’s Secret announced the launch of inclusive and fashion-forward lingerie brand, Elomi, as its newest brand partner within its curated digital platform, VS&Co-Lab. Elomi joins a growing list of innovative brands within the VS&Co-Lab space, offering a unique array of pieces designed to enhance every part of a woman’s body with uncompromising support and unparalleled comfort.

Underwear & Loungewear

Dropping on SKIMS.com on August 12, the new Shaping Swim launch includes both separates and one-piece swim designs in an array of five neutral colorways. SKIMS first ventured into swimwear back in March with the unveiling of SKIMS Swim, which initially offered 19 different styles in seven colors.

Underwear & Loungewear

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