From representative and similar style brands, the trends in women’s jacket pieces for AW 25/26 reflect several popular directions. Influenced by the trend of long-termist consumption, AW jackets emphasize minimalist, relaxed styles that highlight texture. Outdoor and vintage styles continue to sustain popularity, alongside clean-lined utility jackets. Classic styles like bomber jackets and motorcycle jackets undergo continual innovation. Additionally, there’s increased focus on short jackets suited for winter climates. Embracing the prevailing deconstruction trend, there’s a heightened focus on avant-garde deconstructed styles, satisfying consumers’ balance between practical wearability and individualistic expression. These insights offer new avenues for the development of AW jacket collections.
Minimalist Relaxed Jackets
Keywords: Minimalist design/Textured silhouette
Influenced by a long-term consumer style, the minimalist and relaxed oversized jacket that emphasizes the breadth of wearing occasions, with a focus on pattern and fabric quality, remains popular nowadays. This style of design focuses more on the wearer’s feelings and experience, usually with comfortable fabrics, understated neutral colors, and simple designs, making it highly practical to wear.
Sleek Utility Jackets
Keywords:clean silhouette/pocket design
The fervor for sports and outdoor activities remains strong. Utility jackets, characterized by their versatile and neat silhouette and practical large pockets, continue to be favored by many consumers. The versatility of these garments makes them suitable for various occasions, and their loose and sleek silhouette allows for pairing with a variety of other pieces, ensuring high practicality in wearability. The focus for the new season remains on simple designs with prominent large pockets, embodying a relatively robust aesthetic that reflects the femininity of the new era.
Modern Bomber Jackets
Keywords: Classic style/New design
The bomber jacket originated as military gear in the early 20th century. Over time, it has transitioned from military use to the fashion world. Known for its loose and comfortable fit, it has embraced trends in outdoor wear and gender-neutral fashion, emphasizing personalization and comfort.In the new AW collection, design techniques like structure and paneling are combined with this functional garment, giving bomber jackets a more fashionable appeal. Additionally, considering the characteristics of the female figure, many bomber jackets are tailored to emphasize slimness and feminine curves, showcasing elegance and strength in women.
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