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The 96th edition of Pitti Immagine Bimbo (from 18 to 20 January 2023, Florence, Fortezza da Basso) ended amidst an atmosphere of great satisfaction among the members of the trade and confidence in a year which could reserve positive surprises for the children’s clothing and accessories market, notwithstanding the fears expressed by many people in recent months. Around 2,100 buyers had registered at the end of the three days of the fair– over 1,500 Italian buyers and almost 600 from abroad, from nearly 70 countries.
A big return to the fair for Monnalisa with a catwalk show at the Fortezza da Basso on the first day of the fair.
The childrenswear company focusing on high quality and made-in-Italy style has chosen the Sala della Ronda to present its Fall Winter 2023/24 collections. In a “neutral container,” light plays and dynamic projections introduce the latest seasonal creations.
The participation of Dolce & Gabbana which interprets the PITTIWAY concept with a special creativity. Earthy tones, natural animals and layering present eye-catching designs at the Pitti Bimbo.
This season benchmark brands like MQD, little MO&Co., Mini Peace, Balabala and GXG.kids focus more on outdoor sports experience in terms of girls’ outerwear. Wind-proof and sun-proof features gain more attention in this season, with blurring, ruffle and splicing to enhance the sport feeling.
The lightweight trench coat is inspired by military overcoats in western battlefields during World War I and modern long raincoats. In S/S 2020, in addition to letter print and embroidery, little MO&Co. combines wind-proof and lightweight functions with the fine metal luster to be both fashionable and functional.
Color-blocking brings more vitality and a strong visual impact for sport jackets. Compared with other brands, little MO&Co. blends with dazzling metallic materials to be novel. The collaboration collection of GXG.kids X KRUNK uses the inverted triangle diagonal splicing design to emphasize the architectural aesthetics of sport styles, bringing more changes for spliced styles.
Influenced by adults’ clothing, simple but practical silhouette is a key direction for girls’ outerwear for S/S 2021. With the continuous development of utility, “carefully buying” has been a consumption concept favored by consumers. Individual high-waist outerwear, workwear outerwear, personalized leather and nostalgic suits bring new inspirations to this season. Exquisite ruffles, visual sleeves, soft and gentle hemline and bright-colored splicing draw much attention to girls’ outerwear.
The high-waist outerwear leads the fashion. The waisted design heightens the proportion, simple and neat. Functional pockets, gloss, light and thin fabrics, and spliced materials are used to create practical styles.
Crisp and tough workwear style will increase in girls’ outerwear for S/S 2021, while elements integrating neutrality and sweetness will shine brightly. This season soft and comfortable fabrics will be combined with shirring, splicing, multiple pockets, decorative zipper and folk tapes to provide infinite possibilities for girls’ workwear outerwear.