The Analysis of 8ON8 The Menswear Designer Brand

Menswear Designer Brand

8ON8 maintains its understanding of humor and retro future. Exploring the sustainable garden, 8ON8 endows more items with eco-friendly visual effect. The combination of tailoring suit and recycled fiber fabric is the highlight this season. Besides, all the shirts this season are made by reformed ocean rubbish.

Menswear Designer Brand

8ON8 x Asics combines high-end functional fabrics and traditional crafts. Structural design and modern sport elements are interlaced through extreme tailoring and the control of body proportion to search for more possibilities. Besides, other classic products and collab collections are shown to present the diversified design style of Asics.

Menswear Designer Brand

Retro and futurist aesthetic takes the colors of 8ON8 away from classic black, white and gray. The application of luxurious textures creates multiple layers on the flat horizon.

Menswear Designer Brand

Brand applies splicing, bleaching and water-washing processes on popular denim fabric. The splicing with white denim recreates the design aesthetic. Well-finished denim vest can be worn skin-tight or outside.

Menswear Designer Brand

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The Analysis of SHI-SHI The Womenswear Designer Brand

Womenswear Designer Brand

The Russian designer brand SHI-SHI was founded by Yulia Shinkareva at a small sewing workshop in 2015. Its neoclassic clothing style has helped the brand to become one of the leading Russian womenswear brand in five years. Overcoat, trouser suit and tulip-print handbag are the special products. SHI-SHI calls for the integration of different kinds of women.

Womenswear Designer Brand

Designer applies inlay process to form embossed lines on skirt, which can improve the fabric texture. The combination with A-line dress hem creates a customized neat styling.

Womenswear Designer Brand

The matte leather in this collection selects khaki tone, such as gentle camel, beige, khaki and deep brown. Color-blocking, structural tailoring and reconstitution are applied to create an independent and capable women fashion under the neoclassic clothing style.

Womenswear Designer Brand

To present neoclassicism in a more perfect way, SHI-SHI has also released suits, dresses and blouses in rust red, patina green and relief yellow. More minimalist and fitted clothing are provided to those modern women who are chasing for neoclassicism.

Womenswear Designer Brand

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The Analysis of HAMCUS The Menswear Designer Brand

Menswear Designer Brand

HAMCUS released its first S/S collection in Paris in 2017 and got good feedback. HAMCUS has spread its beauty-appreciation, and its iconic brand style is known as the wasteland functional style in China. S/S 2021 collection follows the constant universe concept and presents the futuristic Sci-fi functional style of clothing.

Menswear Designer Brand

3D pocket, insert pocket and zipped pocket on back part all increase the functionality of clothes.

Menswear Designer Brand

Zippers allow clothes to have detachable and air-permeable functions, and also increases the charming structural design. The futuristic and personalized clothing well fits the brand’s world view.

Menswear Designer Brand

Water-washed denim fabric has gentle color tone, which is suitable for whole body styling with details and newness. Air-permeable back design, large decorative pocket, detachable shoulder and splicing all provide denim with features.

Menswear Designer Brand

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The Analysis of KIRSH The Womenswear Designer Brand

Womenswear Designer Brand

The Korean fashion brand KIRSH creates girly styles with a fashion and sweet vibe. The iconic cherry pattern is used widely on products. Its low-prize items are also loved by Korean stars. S/S 21/22 collection continues the sweetness, and the casual items unlock the vital clothing collocation. The collab collection KIRSH X MAHAGRID combines two famous Korean fashion brands and shows chic sweetness.

Womenswear Designer Brand

T-shirt is designed in minimalist drop-shoulder straight silhouette. The iconic cherry pattern on scientific scenery is combined with collab logo. The cherry sweatshirt is clean and cool. It simple embroidery provides the versatile fashion attitude.

Womenswear Designer Brand

The brand iconic cherry element is used throughout the collection through embroidery, offset print and digital print. The combination of smiley face and lovely cherry presents chic vitality in bright fluorescent colors.

Womenswear Designer Brand

Delicate logo on minimalist silhouette is the trendy collocation recently. Loose drop-shoulder round-neck sweatshirt is versatile. Logo print and cherry patterns are used to create sweatshirt items with brand recognition.

Womenswear Designer Brand

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The Feminine Power Womenswear Catwalk Analysis of Jil Sander

fashion catwalk brand

German fashion brand Jil Sander was officially purchased by Only the Brave on March 7,2021, joining in the groups of Diesel, Maison Margiela, Marni, Viktor & Rolf, Staff international and Brave Kid. The A/W 21/22 Jil Sander collection was presented online, and the campaign was shot in a hotel in Le Marais. Lucie and Luke Meier remain as creative directors. This collection has clinical significance that can prove our current crisis mode. Long gloves have an operable sense. And they are made of leather without liner and medical crayon, which can make people think of the current epidemic. Monochrome leather trousers use crinkles to produce the emotion of operation. Jil Sander conveys the Purism boldly through direct outerwear and dress, hand-spun dress with tassels and charming underwear dress with lace. Large and gorgeous overall silhouette of this collection hopes people to feel better, and to feel their own power and strength.

fashion catwalk brand

Lace underwear dress can better underline women’s lines and charm under the Purism frame. The more frequent design lines present a more free attitude, which is modern yet formal.

fashion catwalk brand

Slant tailoring creates the powerful dress structure. And the postmodern tonal splicing forms a unique mix & match design.

fashion catwalk brand

Large-scale black & white butterfly silhouette is added into soft and smooth silk fabric, romantic, fantastic and charming. Lucie and Luke Meier still pay attention to the structure and linear silhouette to build new neck details.

fashion catwalk brand

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The Virtual Feast Womenswear Catwalk Analysis of LOEWE

Loewe brand

The lookbook of Loewe A/W 2021 womenswear collection centered around the photographer Fumiko Imano’s characterization of supermodel Freja Beha Erichsen. Emotional, charming and colorful, it is an extreme visual feast of colors and silhouettes. Instead, rather than the popular medium of digital presentation, LOEWE and Jonathan Anderson have opted to showcase their new collection via printed matter: a newspaper supplement with attached article, released globally in a selection of different broadsheet publications. Geometric concept plays a big role in the whole silhouette and surface process. Commuting suit and nightgown are the core items. Curves and straight lines are interlaced to show the solid yet flowing feel. While quilting, printing, applique and jacquard further improve the comprehensive charm and catch eyeballs.

Loewe brand

Suit design is one of the core items in the new season for Loewe. Color-blocking and ornaments are applied on formal tunic suit and suit jacket to weaken the seriousness. The lower garment selects loose cropped silhouette to improve the leisurely feel and practicality.

Loewe brand

Silhouette with better 3D feel and geometric patterns is outstanding this season. Designer applies color-blocking and voluminous crafts. The quilted cotton splicing of overcoat greatly strengthens the visual architectural aesthetics.

Loewe brand

Elegant nightgown is one of the core items this season. Designer uses fringes, tassels and proper off-shoulder to underline the feminine beauty and fully present the charm.

Loewe brand

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The Comprehensive Analysis of Chemical Fiber Fabric Womenswear Catwalk

Womenswear Catwalk

A/W 21/22 international fashion week has come to the end, and many brands released their new collection online. Throughout all the brands in the fashion week, women’s outerwear and down jacket inject more functionality into the fabric texture and style design. Matte nylon and polyester blends are the key fabrics this season, which not only leads the new trend direction but also fits the dressing requirements and life expectation. Besides, PU coating is interpreted once again. Warm plush and lustrous satin fabrics also have new expressions this season.

Womenswear Catwalk

Lightweight matte nylon is one of the most utilized textures of down jacket. And it is applied by many brands in the A/W 21/22 international catwalks. High-intensity Dupont and nylon fibers provide textiles with stronger functionality, tear resistance, high density and lightweight texture. The printed pattern design of Louis Vuitton and Sacai satisfies the double requirements of fashion and practicality.

Womenswear Catwalk

According to A/W 21/22 Big Four fashion weeks, clean and scientific polyester blend fabric is attractive among all the chemical fiber fabrics. Air-permeable and easy-care polyester blend can use recycled polyester fibers to increase the sustainability. Smooth tactility and noise-eliminate process provide consumers with comfortable and convenient dressing experience. Outdoor natural environment is transitioned into commuting urban life. Functionality is perfectly combined with minimalist aesthetics.

Womenswear Catwalk

As a common down jacket fabric, PU coating is interpreted by many brands in A/W 21/22 international womenswear catwalks, including Miu Miu, STAND STUDIO, K-Way and Dolce&Gabbana. Notably, except for the basic weatherproof and downproof functions, its solidness is stronger, PU coating is more durable and chemical stability is better. It is suitable for creating fashionable silhouettes.

Womenswear Catwalk

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The Comprehensive Analysis of Menswear Designer Brand

Menswear Designer Brand

Influenced by this special epidemic, the futuristic commuting style rises. How to satisfy the dressing requirements of commuters when they come back to the office soon after the stayhome has stimulated some independent designers. Delicate futuristic commuting clothes make the traditional office wear modern, playful and practical. And it is also the creative design according to the features of contemporary commuters.

Menswear Designer Brand

Millennials and Gen Z will occupy over 60% in the workplace in 2021. The diverse mixed group of Digital Natives with social responsibility and ambition become our search objects. According to the data, there will be 9.09 million college graduates in 2021, which is the highest number in the history. They are a generation of personality, not bound by the conventional working mode. They are more concerned about flexible working hours and changing workplaces in order to obtain a sense of happiness in life.

Menswear Designer Brand

With the changes of global workplace and the existence of mobile office technique, commuters get rid of the traditional working system and the fixed workplace. Corona virus completely changes the conventional officing mode, and promotes the application of remote working. Diverse workplaces lead to the redefinition of the balance between life and work. Therefore, eco-friendly and healthy officing products are more popular among commuters.

Menswear Designer Brand

The S/S 2021 collection of Staffonly is also its tenth season. Designers, Une Yea and Zhou Shimo focus on the reform and possibility of office space. Taking Staff as the character of this season, the brand tries to explore the huge but obscure group of salaried people. Staff pays attention to and deconstructs the most daily scenery, office, to provide a dressing guide for the flexible officing. We can not only find the fixed elements of office, but also the prints and details of vacation. These elements weave the Workation image of Staffonly and balance the comfortable dressing experience and functionality.

Menswear Designer Brand

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The Comprehensive Catwalk Analysis of Women’s Upgrading Sustainable Development Denim

Women's Denim

In the coming post-epidemic era, fashion week applies brand new ways to make presentation. Since denim is important to the sustainable development of womenswear catwalks, reducing waste and maximizing clothing value should be emphasized. Reusing and recreating denim with creativity can further explore the value of practical workwear and retro styling.

Women's Denim

Influenced by the sustainable development of global fashion industry, laser craft is widely used by brands instead of dangerous chemical water-washing. The laser craft reuses and recolors the jeans to present diverse distressed water-washed effects and provide different patterns.

Women's Denim

Heterogeneous splicing on body strengthens the visual area. And the color collision between woven and denim or tweed and denim enriches the design details.

Women's Denim

The common digital printing provides a good method to pattern presentation and endows clothes with more expressions. Bold and eye-catching patterns is the main style this season.

Women's Denim

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The Eco-responsibility Fabric Analysis of Paris Première Vision Online Exhibition

fabric trend

The S/S 2022 Paris Première Vision fabric&accessory exhibition was still held online from February 15 to 19. The most authorized and valuable exhibition in the world, Première Vision, is a magnificent event for the textile industry throughout the world. And it always cooperates with fabric&accessory suppliers and tanneries. Their latest researches broaden the horizon of the whole fashion industry and provide trends and directions. Nowadays, sustainable and eco-friendly fashion has been one of the most essential trends in the global fashion industry. The new products in this S/S 2022 Paris PV exhibition are not only eye-catching, but also present the integration of fashionable and sustainable quality, responsible fashion requirements and ecological cycles. The newest fabrics, no matter knitted, lace, jacquard, towel, woven or leather and denim, all underline the new position of moral and ecological responsibility. The ingenious application of various eco-fibers, green crafts with low chemical impact finishing and recycled biodegradable fibers once again takes S/S 2022 fashion to another stage and rebuilds the ecological fashion, starting the environmental conversation between fashion and eco-responsibility.

fabric trend

The main developing direction of S/S 2022 eco-friendly fabrics is using green fibers, and it is also the latest attractive field of yarn and fabric manufacturers. As the relative of linen, hemp owns the best ecological virtue among green fibers. Hemp is not only one of the earliest cultivated crops, but also easy to trace. It does not need too much irrigation and too much pesticide, so it has certain environmental advantages. Fabric manufacturers this season blend hemp with organic or recycled cotton, recycled synthetic fibers and FSC or Refibra viscose fibers. No matter knitted jersey or woven blend linen has softer and more delicate tactility. The most noteworthy fabrics in S/S 2022 are those hemp and 100% green fiber fabrics. Exhibitor: Libeco, LMA Leandro Manuel Araujo, A.Sampaio&Filhos, Pontetorto, Ekoten Tekstil, Vilartex, Crispim Abreu, Lurdes Sampaio, Filasa, Bottonificio Piemontese.

fabric trend

The organic cotton and recycled blend fiber fabrics in Paris PV exhibition present the new environmental target of S/S 2022. Blending organic cotton with various recycled fibers, Refibra cellulose and new polyester or polyamide are combined with recycled cotton. These 100% cotton/organic recycled fibers can be applied on knitted fabrics, denim and some leisurely kidswear woven fabrics, which also underlines the rising pursuit of environmental aesthetics. Exhibitor: A.Sampaio&Filhos, denim manufacturer Troficolor, Telatex, Tintex textile, Balas Textile, Bugis, Trimalhas, Filasa, Vialaton-Martin, Lurdes Sampaio, Soktas tekstil, Lenzing, Varcotex, Legoplast Packaging, Utax.

fabric trend

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