
Digital pastels, vibrant brights, dark green, and warm neutrals have become the key color themes of women’s underwear & loungewear in A/W23/24. The underwear market is about to usher in changes in the future. Virtual and reality are intertwined. Rapidly developing technologies and the awaken concept of health caring have led us to explore the relationship between the body and underwear, and establish a stronger emotional connection between the inner and the outer world.

Digital trends have a huge impact on clothing. Dark shades with deep saturation such as Reflecting Pond, Windsor Wine, and Pastel Turquoise are at the center, which can be used to make luxury high-end under-wear. Fluorescent colors such as Jasmine Green and Sulphur Spring are selected for embroidery to enhance the sophistication and luxury of underwear.

Reflecting Pond and Windsor Wine are matched with glossy silk to exude luxurious beauty and unique charm. Loungewear does not need to be too complicated. Opt for classical floral print to present the elegancy. Understated and cool Reflecting Pond, Pastel Turquoise, and Sulphur Spring create a mature and sexy image for women.

For a full report, pls visit https://www.popfashioninfo.com/details/report/t_report-id_12757-col_125/