The Butterfly Motif Pattern Trend for Womenswear

Pattern Trend
Pattern Trend

Inspiration
This report selects butterfly patterns as the core element; New Chinese style as the core style; The butterfly pattern on ancient ceramics serves as a source of inspiration, breaking conventions through different painting techniques and color expressions, interpreting the collision between classic elements and modern fashion expression techniques, and providing inspiration for the development of new Chinese patterns.

Origin:In the Tang Dynasty, butterfly patterns appeared as decorative objects in silk weaving species, with rich and vibrant colors and mostly symmetrical shapes; The butterfly pattern in the Song and Yuan dynasties has become simple and elegant, with a delicate and elegant style. In the Ming and Qing dynasties, the decorative nature of butterfly patterns has gradually increased, and on the basis of realism, there have been deformations and exaggerated designs. The Qing Dynasty ushered in a heyday of the development of butterfly patterns, with more diverse and vivid butterfly forms.

Meaning: The Hundred Butterfly Pattern symbolizes longevity and longevity. The butterfly pattern that reaches the age of one hundred symbolizes good wishes for longevity and also symbolizes prosperity and prosperity. The melon butterfly pattern symbolizes rejuvenation, breaking free from constraints, and being reborn, and is also considered a symbol of love. 【 Happy Encounter 】 Tuanhua Butterfly Pattern, with two butterflies forming an S-shaped pattern and flowers and plants beside it, has the auspicious meaning of pairing and reunion. It is one of the typical symbols of love in Chinese auspicious patterns. “Butterfly Love Flower” is manifested as butterflies dancing and playing among the flowers. The combination of flowers and butterflies conveys the pursuit of happy love and marriage life.

Pattern Trend inspiration

Recommended Brand
New Chinese brands represented by M essential and Hemu have showcased butterfly patterns as style references in their clothing for the new season. Using modern techniques to reinterpret traditional butterfly patterns, integrating ancient artistic elements with contemporary design. By integrating traditional patterns with innovative design elements, traditional color combinations, and the use of unique perspectives, these intricate patterns are given a new sense of modernity.

chinese fashion brand

POP Original Design
The original design of the “Butterfly Motif” theme features butterflies as the main creative element. Combining elements such as cloud patterns, eight treasure patterns, melon and fruit patterns, and geometry, the overall picture presents a serene new Chinese atmosphere, providing a direction for pattern development for related items.

pattern design

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The Silhouette Trend for Men’s Urban Leisure Down Jacket

Men's Urban Leisure Down Jacket

Cotton down jackets have always been one of the most exposed key items in autumn and winter, and are highly valued in development. This report focuses on the six major silhouettes of lightweight vest, collared shirt, anorak, bomber jacket, puffa jacket, and parka down. In addition, we have also added a series of new styles independently developed by POP to enrich consumer choices. This report will provide comprehensive support for the development of cotton down silhouettes.

Men's Urban Leisure Down Jacket

Vests have always been an indispensable item in styling and matching, and the quilting process is still the key design. Different quilting techniques and material filling bring different visual experiences, which will be favored by the young market. At the same time, changes in collar shape can add variability to the styling.

Lightweight Vest

The lightweight plush filling material has now been reflected in different categories, becoming a more versatile design direction. In the development of this season’s lightweight down category, the collared shirt style has become an important silhouette, adding a touch of business attributes to down jackets and providing a warm and comfortable commuting experience.

Collared Shirt

Under the trend of Urbancore and outdoor trends, down jackets in the style of anoraks are highly favored by consumers. This season, a detachable down inner lining is used to enhance the application scenarios and seasonal adaptability of individual items. Unlike the professional outdoor three in one, this season is more inclined towards daily wear and more suitable for urban travel.

Anorak Style

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The Design Development of Business Outdoorwear

Business Outdoorwear

The rise of outdoor culture and the popularity of urban outdoor style not only bring new transformation opportunities for traditional outdoor brands, but also provide consumers with more choices and opportunities for experiences. In urban outdoor commuting, there is a pursuit for versatility, where clothing not only focuses on functionality to cope with different weather conditions, but also incorporates numerous design elements that align with contemporary urban aesthetics and convenient lifestyles, in order to meet the needs of daily commuting and modern urban living. Considering the transition between work and outdoor activities, convenience and practicality are increased. The goal is to create fashion items that are urbanized, lightweight, versatile, and suitable for multiple scenarios, catering to the diverse needs of urban commuter outdoor fashion. This article will combine current trends, outline key styles, highlight key items, discuss details, and provide brand recommendations to inspire and provide insights in the design and development of lightweight business outdoor commuter styles.

Business Outdoorwear

Style Driver

Various phenomena in the domestic outdoor circle indicate that outdoor culture is flowing into cities. Urban outdoor style is popular, and traditional outdoor brands are also transitioning towards leisure and refinement.

More and more people are choosing outdoor clothing, and items like aerobic sports clothing and outdoor jackets are gaining increasing attention. For the younger generation, outdoor activities have become a style, and the fusion of styles has brought consumers new choices. It has also brought new transformation opportunities for traditional outdoor brands.

They have advantages in urbanization, lightweight, and versatility. They meet the diverse fashion style needs of various scenes, providing a variety of single-item choices for urban commuting and outdoor activities.

Business Outdoorwear

Fashion Influencers

With the continuous development of outdoor clothing, the popular single item, the windbreaker, has conquered a large number of middle-class people who aspire to the urban outdoor trend. Driven by social media platforms such as Xiaohongshu and Instagram influencers, the trend of lightweight business outdoor commuting outfits focuses more on comfort, practicality, and personalization through the demonstration of influencers’ outfits.

Business Outdoorwear

Scene — Minimal Commute

Minimalist commuting pursues a combination of simplicity, practicality, and fashion. By incorporating multifunctional design and high-tech fabrics, it better meets the diverse needs of urban life. High-tech fabrics are widely used in minimalist outdoor commuting. Breathable, waterproof, windproof, and UV-resistant functional fabrics make clothing more adaptable and comfortable in outdoor environments. The concise windbreaker has become an essential item, with refined details such as invisible zippers, inner and outer pockets, and two-way zippers, combining a sense of business and outdoor. Neutral color tones are chosen, with hidden buttons or zipper designs, reducing the interference of decorative elements to maintain an overall sense of simplicity.

Business Outdoorwear

Scene — Urban Walking

In urban walking there is a focus on comfort when it comes to clothing, with a pursuit of lightweight, soft, and breathable fabrics to provide a better wearing experience. There is an emphasis on incorporating a casual style, with loose cuts and mix-and-match outfits, such as pairing a waterproof jacket with a hoodie or combining outdoor shirts with casual trousers. For women’s clothing, they can try pairing with skirts. By introducing different materials and lengths of garments, it creates a more diverse visual effect and layering.

Business Outdoorwear

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The Color Trend for Women’s Dress

Women's Dress

One-piece dresses in the style of middle-aged women in A/W 24/25 achieve an effective balance between practicality and aesthetics by choosing colors with moderate saturation. As a highly sought-after item all year round, color plays an important role in consumers’ purchasing decisions. In the previous season, the color of one-piece dresses emphasized the sense of stability and versatility in autumn/winter, with gray tones being widely popular. In the new season, while maintaining practicality, the brightness of colors has been increased, emphasizing uniqueness and attractiveness. This article combines the most topical brands and selects nine key colors for analysis, providing comprehensive reference value for the development.

Women's Dress

●This color is uniquely gentle and has a suitable visual impact. It matches the elegant tone of A/W dresses precisely. After being rendered by fabric patterns, color matching, and crafts, it becomes more charming.

 ●The one-piece dresses in this color focus more on the fusion of delicacy and casual beauty in silhouette, fabric, and details. Irregular and twisted cutting designs are more common, and the texture of the fabric tends to be delicate and soft, which complements the detailed crafts.

Women's Dress

●As one of the earth tones, Sahara Sun is suitable for both aesthetics and practicality, making it a key basic color for the new season. The increase in yellow tones makes it more vibrant, free from any sense of depression, while still maintaining the quality and classicness.

 ●There are no limitations in silhouette, fabric, and craftsmanship for this item. This season, the incorporation of exquisite elements such as three-dimensional embroidery, positioned printing, and layered mesh make this color extremely eye-catching.

Women's Dress

●The highly clear blue-green tone creates a contrasting effect with autumn/winter, making it refreshing and free from any sense of dullness and isolation. After incorporating appropriate gray tones, it becomes more elegant and refined, making it a practical trend color for the new season. 

 ●The silhouette of one-piece dresses in this color emphasizes the presentation of elongated lines. With the rendering of visual effects and contrasting plaids, the Opal Blue becomes more prominent and visually appealing.

Women's Dress

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The Tranquil Florals Pattern Trend for French-style Kidswear

French-style Kidswear
French-style Kidswear

Spring Picnic
Dense, clean lines are combined with scattered florals to show a cute pastoral style. The picnic blanket-inspired dresses are comfortable. The shirring at necklines and waists better exudes a romantic vibe.

French-style Kidswear

Elegant Court
Symmetric floral scrolls are the classic motifs of French court style, which is suitable for stacked princess dresses. The combinations with lace, mesh and ribbon weave a princess dream.

French-style Kidswear

Classic Embroidery
The blank leaving of embroidery displays the textures of fabric. Plants, insects and animals are embroidered on large turn-down collars, babydoll collars, sleeves and dress hems. Cotton-linen fabrics are recommended.

French-style Kidswear

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The Light Release Detail & Craft Trend for Yoga Top

Yoga Top

The versatile and stylish yoga top becomes an important category. Y2K-inspired hot girl styles are fused with fashion elements. Built-in bra and mock layers make it the core item for fitness and fashion. Square neckline, boated neck and asymmetric design refresh the items.

Yoga Top

With the return of Y2K fashion, cropped top becomes the first choice for hot girls. The design at neckline and hemline is the key. Front kinking and ruching present more interesting appearances.

Yoga Top

The exposed stitches and seams are statement-making and casual. The opposing overlock brings eye-catching designs.

Yoga Top

Sport spirit is injected into daily lives. The built-in bra of sheer top enriches the visual effect and support the chest. The two-in-one tank is versatile in everyday occasions.

Yoga Top

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The Uproar Moments S/S 2024 Thematic Fabric Trend

Fabric Trend

Uproar Moments shows Ravers’ exploration of collective intelligence, and pays more attention to the cooperative interconnection. The cognitive network is developing and growing with an inclusive attitude. Advocate people’s pursuit of collective energy and the spread the experience of altruism. Stimulate positive hedonism and inner inspiration through diverse well-being. Communities as sports, arts and musics are fused together in this theme. Everyone can participate in the public life via an optimistic mindset.

Fabric Trend

The palette of Uproar Moments combines saturated brights with some trans-seasonal tones. Draw inspirations from a series of colorful, steel-framed towers designed by Achitensions. Classic neutrals have timeless appeal. Pretty brights enliven the mood of neutrals. The fabric colors of Urban Leisure center on neutral tones. Charlock and Classic Green are added with Golden Kiwi to interpret the combination between sporty and daily casual. Stylish Social is a theme of bright colors. Positive Capri, Salsa and Purple Corallites are positive and uplifting. Athchic styles use bold-scale yellow and Nectarine with Beacon Blue.

Fabric Trend

The consumers of Uproar Moments explore fresh things and enjoy the diverse well-being. The style of fabric is widely expanded. Luster surface presents the fashion pursuit of core teenagers. Feminine fabrics as lace and tulle are also used in a gender-inclusive way.

Fabric Trend

The urban leisure scenes of Uproar Moments display the mix-and-match looks of core teenagers. Comfy cotton fabrics, lustrous fabrics and special new materials are mixed. Cotton fabric is the most basic fabric of this scene. Sleek lustrous fabrics are the trendy ones. These two categories are mixed with saturated PVCs to create a new mash-up aesthetic.

Fabric Trend

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The Woven Fabric Fabric Trend for Women’s & Girls’ Sun-Protective Clothing

Women's & Girls' Sun-Protective Clothing

With the rising consumption requirements of the young generation, the market of sun-protective clothing welcomes a new opportunity.

The Fabric & Accessory Group of POP Fashion analyzes the fabric trend for women’s & girls’ sun-protective clothing. Lightweight translucence and fashion gloss are the two recommended developing directions.

Women's & Girls' Sun-Protective Clothing

Fabric Features:

1.Superlight & Non-elastic

2.Texture: Matte/semi-matte chemical fiber creased surface is the mainstream. Laser punches and stretchy creases are trending upward.

Recommended Materials:

1.Regenerated Fine-denier Chemical Fiber: PolyesterNylon INylon II 

2.Sun-protective Fiber

3.Antibacterial Fiber

Women's & Girls' Sun-Protective Clothing

Develop Background: Minority outdoor activities as cycling, frisbee and camping have been the mainstreams. Lightweight translucent sun-protective clothing is the must-have in outdoor lovers’ wardrobe.

Recommended Silhouettes: waisted long coat; mixed material; large pocket jacket

Women's & Girls' Sun-Protective Clothing

Fabric Features:

1.Rip-stop Cloth

2.Glossy Texture: Water-like ionic film and the dense weaving of lustrous chemical fiber present the glossy surface. The creased, glossy fabric is popular in this season.Recommended Materials:

1.Regenerated Fine-denier Chemical Fiber: PolyesterNylon INylon II 

2.Sun-protective Agent & Coating

3.Sun-protective Film

4.Moisture-wicking Fiber

Women's & Girls' Sun-Protective Clothing

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The A/W 23/24 Blend Boundary Thematic Pattern Trend

Pattern Trend

Blend Boundary draws natural touches and plant imagery from the nature, and pursues a fashion aesthetic with advanced textures and modern technologies. Natural Epiphany imagines a zero-carbon future through digital media that blur real and virtual. The fusion of nature, technology and neo-chinoiserie presents virtual flowers, bionic textures, digital rendering and fuzzy flowers.

Pattern Trend

Blend Boundary delivers the combination and realization of nature and digital, explores the bionic places, and imagines a zero-carbon future through digital media that blur real and virtual. The soft natural tones are fused with technical gloss to offer a visual experience that realizes the symbiosis of nature and technology.

Pattern Trend

Software codes and technical programs endow human with the power to change the nature. Alternative flowers, animals and organic world challenge the tradition. The fusion with surreal expressions and acid colors digitalizes the plants and explores a new direction.

Pattern Trend

The shimmering effect exudes a strong futuristic touch. Different types of flowers are joined by diversified lights and shadows to further strengthen the style.

Pattern Trend

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The Spring 2024 Apricot Cream Color Trend

color trend

The key color in Spring 2024, Apricot Cream is a warm orange with moderate saturation. The application on spring fabrics, especially the ones with luster and texture such as sheer, accessories and silk satin, develops dresses, pullovers and outerwear.

color trend

In this new season, Apricot Cream is mostly used to develop lightweight dresses, casual blazers and knitwear. The moderate hue better underlines brighter colors as Koi and Rum Rasin, or teams up with other mild tones.

Runway Looks

Apricot Cream is suitable for more textured designs: open braiding, patterned pleating, disc cuts and fringed edges. Tie-dyeing process is combined with pleating to improve the layers. The use of sequins enlivens the spring outfits.

Fabric & Pattern

Inspired by the still-life paintings of French artist Pierre Boncompain, who is good at using grays, brights and earthy brushwork to present the stuffs in daily lives, the palette fuses Apricot Cream with gray-infused Festival Bloom; Rum Rasin and Birch balance the visual effect; a little bit of Koi is added for excitement.

Colorway Inspiration

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