S/S 2022 Paris Menswear Fashion Week

Menswear Fashion Week

S/S 2022 Paris Menswear Fashion Week was held from June 22th to 28th. Most brands still released their latest collections online. However, the pure digital fashion show has gradually transitioned into a mixed form in the post-pandemic era. The offline events absolutely promoted the attraction of this fashion week. There were 72 brands involved in the show, including Louis Vuitton, DIOR MEN, LOEWE, Yohji Yamamoto, Hermès and Lemaire. Meanwhile, the classic French fashion house Courrèges(founded in 1961) will also return with the first collection of its new creative director Nicolas Di Felice. Dior’s cactus garden, Loewe’s disco look and the beaches of Rick Owens and Lanvin compose the hedonistic atmosphere of 2022 spring.

Menswear Fashion Week

DIOR MEN — Inspired by the story of Christian Dior, Kim Jones invited the Houston rapper and musician Travis Scott to present this S/S 2022 menswear collection. Memories of Christian Dior’s childhood gardens are fused with the cactus-heavy Texan landscape to create a cross-cultural and cross-era fantastic runway, reviewing the artistic charm from the perspective of Dior.
Hermès — Abandoning the traditional formal wear, designer injects a sense of leisure into light-hearted and lively designs to outline minimalist lines, which accentuates silhouette and exquisite tailoring. Bursts of color and graphic stitching are used more in this season, and mixed multiple materials enliven the whole collection.
Louis Vuitton — The seventh collection of Virgil Abloh for Louis Vuitton was named after the classic song of The Winstons — Amen Break. This mysterious, isolated and weird atmosphere creates a dystopia future, especially reflecting the historical track of Black art and culture. Except for the performance of multiple African artists and hip-pop music, the clothing of this collection also presents the unique personality. Oriental belted element, draped dress hem and athleisure baseball sportswear present intensive visual impact. These bright and eye-catching colors bring us a fashion feast.
Burberry — Burberry S/S 2022 menswear collection has released. The creative director Riccardo Tisci combined freedom with unity to jump out of the constraint. Sleeveless drop-shoulder jacket and deconstructed outerwear try to challenge the traditional principle. The flowing silhouette design is fused with abstract printed patterns and self-fabric straps. Classic brand elements are integrated into the theme to express royalty. Black halter-neck vest, outerwear and shorts are filled with the bravery of young warriors.
Ami Alexandre Mattiussi — The S/S 2022 collection L’Échappée Belle brought by the founder and designer Alexandre Mattiussi leads us to a childlike and mysterious amusement park. The boys in this surreal space are interpreting a romantic night journey and their carefree attitude.

Menswear Fashion Week

Lemaire S/S 2022 collection presents the peaceful, soft, lightweight and informal elegancy, which is daily and relaxing. The light fabrics in gentle saturated tones are integrated with the unique and personalized concept of multi-functional wardrobe to meet different situations and people. The artworks of African American artist Joseph Yoakum are printed on basic light silk and cotton textiles.

Menswear Fashion Week

The designer of Jil Sander, Luke Meier took us back to the early 1990s through the Eclecticism and individualization of New York street style. Pale yellow, pale blue, mint, pink, lilac, pale orange, sage green, tobacco brown and hot cocoa are edge-cutting and sensitive. Inspired by every corner of street, improvisation allows all the details to be casual.

Menswear Fashion Week

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The Comprehensive Analysis of Korean Namdaemun Kidswear Wholesale Market

Kidswear

Dongdaemum and Namdaemum are the two biggest wholesale markets in Korea. Founded in 1964, Namdaemum Market is a large-scale traditional wholesale market of kidswear, menswear and womenswear. And it occupies the largest share of Korean kidswear market, over 90%. There are over 400 stores in this kidswear shopping paradise, including BURDENG, MAMA, PORKY, WON, and TOPLAND. Most brands and stores have their own independent production bases and circulation channels. Their designers keep producing individualized goods and ensure the unique styles.

Kidswear

Lovable parent-child dress is released a lot. With the improvement of public aesthetic, more and more parents have higher requirements. The application of same fabric, pattern and element strengthens the sense of series. The design based on the age of babies provides more suitable styles. Fashionable styles have become the good choice for outdoor and daily lives, presenting the prettiness and practicality.

Kidswear

Retro French apron is a highlight. Spliced and isolated application on basic silhouette is combined with ruffle and puff sleeve to enrich the details and strengthen the layers. Its delicate sweetness brings a sense of romance.

Kidswear

Different from the puff sleeve in the past, the style in this season is more extravagant. The application on infants’ bodysuit and toddlers’ dress uses crisper cotton fabrics. Voluminous shirring and pleating present volume and bring intensive visual impact, increasing a sense of retro court.

Kidswear

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The Analysis of BANXIAOXUE The Womenswear Designer Brand

Womenswear Designer Brand

The Chinese designer brand BANXIAOXUE calls for natural clothing and natural people. And this inclusive and kind “Nature” is the faith of the brand. Searching for the origin and source of ego and life, we need to feel the contemporary consciousness on our road. S/S 2021 collection The Road to Ordinary presents the most valuable thing in our lives. Light and translucent organza interprets women’s longing for the normal life. Sweet French-style dress, blouse and skirt are the main items.

Womenswear Designer Brand

The elegant French style is revealed in the details of S/S 2021 dress. Lustrous and soft fabric is selected to fully present the graceful feminine body.

Womenswear Designer Brand

The blouse in this S/S 2021 ready-to-wear collection is sweeter. Cropped and waisted silhouette, divided waist design, organza puff sleeve and chest pleats strengthen the graceful lady style.

Womenswear Designer Brand

Gentle edge decorations apply color-blocking lace and embroidery on ruffle, dress hem and body to show color contrast. The color-blocking decorations are more graceful and delicate.

Womenswear Designer Brand

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The Analysis of RITO The Womenswear Designer Brand

Womenswear Designer Brand

The niche Japanese designer brand RITO follows the Korean fashion trend and provides professional women with more selections through unique designs, delicate crafts, and high-quality fabrics. Urban women can switch freely between career and life, sending out charming intellect. A/W 21/22 collection brings modern looks of warm winter. Suit and shirt items are renewed to present the charming image of intellectual woman.

Womenswear Designer Brand

Masculine silhouette uses delicate and neat tailoring. Suit is collocated with sexy camisole to stress the confidence and send out the smart feminine charm.

Womenswear Designer Brand

Basic shirt is layered with camisole to present an unlimited and relaxing mix & match. The clear length contrast and rich layers improve the utilize value.

Womenswear Designer Brand

Densely quilted vertical stripes improve the quality, and make stuffed fabric thermal, stylish and light. The hanging outerwear in natural colors is practical and versatile.

Womenswear Designer Brand

Loose and crisp shirt silhouette uses classic neutral colors to present the neat modern style. Side slit and thin waist-bag reveal the fashionable feel and functionality. Quilting brings a flat and light appearance to padded shirt and makes the style delicate and elegant.

Womenswear Designer Brand

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The Color Confirmation of Womenswear Market

Womenswear Market

POP released the S/S 2021 color trend report in February, 2020. And according to the market researches this time, the color prediction is perfectly accurate. Spring colors are inspired by the awakening of Romantic Times. Shell Pink is prominent, pairing with the tonal Sweet Pea Pink and complement of Pure White for a spring story, Brownie keeps balance, accentuated with Fairy Blue for a girly palette.

Womenswear Market

POP released the S/S 2021 color trend report in February, 2020. And according to the market researches this time, the color prediction is perfectly accurate. Mid-summer colors are influenced by modern architecture. Elegant Beige dominates, warm yet alienated. Pulp White feels simple, mixing with warm black for a sharp quality.

Womenswear Market

POP released the S/S 2021 color trend report in February, 2020. And according to the market researches this time, the color prediction is perfectly accurate. With the popularity of digital games and E-sports, impressive Time Blue on screens has great appeal. Digital Multicolor and Flame Red enliven the palette, reinforcing sport aesthetic of virtual futurism.

Womenswear Market

POP released the S/S 2021 color trend report in February, 2020. And according to the market researches this time, the color prediction is perfectly accurate. The unrealized space punk pf retro futurism develops technical sports for spring, featuring Digital Multicolor, balanced by Atom Green and Digital Purple. The result in the multi-dimensional space of “sport, music, time and universe”, while Mass-energy Black highlights the nostalgic technical edge of futurist surreal aesthetics.

Womenswear Market

For a full report, pls visit https://www.popfashioninfo.com/details/report/t_report-id_10431-col_33/

The Comprehensive Analysis of Chengdu Women’s Popular Patterns Knitwear Market

Women's Popular Patterns Knitwear

The young women’s knitwear of S/S 2021 Chengdu market pays attention to the pattern design. Fruit, flower, cartoon IP, letter and color-blocking stripe & area are the popular pattern elements. Bright color is the key point. Besides, crafts are combined to present patterns. Jacquard, stitching and beading, embroidery, rhinestone, crochet and printing are fused to produce rich and vivid patterns. More variable techniques can even reveal the dimensional effect.

Women's Popular Patterns Knitwear

Fruit element fits summer the most. And the application of this element of Chengdu market pays attention to the heavy-industrial technique. Sequins and beads are decorated on jacquard patterns. Lustrous patterns show textural contrast with knitwear and form visual layers.

Women's Popular Patterns Knitwear

Jacquard and crochet flower patterns are presented with fine-gauged stitching. The combination of flower and letters is a more novel type of presentation.

Women's Popular Patterns Knitwear

The cartoon characters of Chengdu women’s knitwear market put emphasis on the liveliness and playfulness. Patterns are enlarged on the front part. Jacquard is combined with towel embroidery, and embroidery is combined with beading to present patterns with more depth. Single crafts like rhinestone, foam printing and applique can also be used to show 3D images, which have weaker visual layered feel than the former design.

Women's Popular Patterns Knitwear

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The Comprehensive Analysis of S/S Shanghai Kidswear Fashion Week

Kidswear

Taking “Theatre of Life” as the main theme, there are 26 fashion dramas in the S/S 2021 Shanghai Kidswear Fashion Week. International brands like NBA, GAP, COCO & RAY, Chinese kidswear brands like STARROOM and GXG Kids, and some local designer brands like Firstgive, Little Naive and Homegood are gathered in Shanghai to start a new kidswear era from the perspective of drama.

Kidswear

Clearwater injects refreshing and gentle visual effect into the spring and summer, which is used by GAP, jnby by JNBY and NU. Jnby by JNBY applies this color on its workwear jumpsuits to break through the dullness. NU and Little Naive use Clearwater gauze to present the elegance and flexibility. Besides, Clearwater also appears on the athleisure styles of NBA and GAP.

Kidswear

Purple is always a color of mystery, and purple rose brings a gentle and peaceful freshness. Every brand interpret this color in multiple styles. SKETCHER KIDS is athletic; GXG Kids, Goodbaby and Hihai are leisurely; and Little Naive is refreshing and elegant. The combination with printing and belt in placement fully shows the charm of purple rose.

Kidswear

People need intensive and positive colors in the post-epidemic era, and Vibrant Orange is exactly a joyous and happy color, which can promote the emotion of consumers. The large-scale application provides a strong visual experience, while the decoration in placement shows highlights.

Kidswear

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The Analysis of SHUSHU/TONG The Womenswear Designer Brand

Womenswear Designer Brand

The SHUSHU/TONG A/W 21/22 collection fuses the fantasy of the past and future based on the Brave New World, one of the Dystopia Trilogy. This return sets two variable, which takes us back to the 60s. The Space Age of that era injects futuristic feeling into this collection. Then the time travels to the future year of 2532. Fantasy is interlaced with reality. Dotted element, mesh structure, sequin, reflective material and waterproof fabric are used. And the neat tailoring well combines the girly and futuristic feeling and forms a brave new world.

Womenswear Designer Brand

The classic bowknot element is still used in this season. Enlarged bowknot is decorated on front chest. Pale pink and bright yellow colors are crisp and stylish. Leather and sequin materials are handsome and direct. While sharp reflective bowknot exudes a distant and cool technological feel.

Womenswear Designer Brand

The shiny sequins of 60s return. These 3D sequined flowers are decorated on the mesh structure of dress or arranged in lines on knitwear and coat to show the advanced styling. Sequined dress in retro silhouette uses modern tailoring. The combination with puff 3D styling is fantastic and shiny.

Womenswear Designer Brand

The application of dotted element is very diversified. Pressing on fur forms embossed dots. Transparent acrylic, leather and reflective materials are hand-sewn to present 3D dots. Black & white or transparent colors bring a strong futuristic color tone.

Womenswear Designer Brand

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The Updated Retailing Analysis of Showroom Shanghai

fashion style

With the development of Chinese fashion and the rise of buyer industry, Showroom has become well-known. Fashion week has the functions to display and release without providing any ordering services. And the emergence of Showroom helps designer brand to solve the ordering problem, and promotes the development of designer brands and fashion industry. A/W 21/22 Showroom is more professional and delicate than the traditional showcase, except for all the elements the traditional ones have, Showroom knows more about the requirement of buyers and the styles of goods. Professional Showroom attracts medias, bloggers and buyers through its more accurate market positioning and individualized display. Showroom also provides interaction opportunity to fashion buyers and designers. Buyers can have a close look of designs or even touch the fabric, directly feeling the tailoring and details. Showroom Shanghai includes MODE, OntimeShow, TUDDO, DFO, ALTER, Not and TUBE.

fashion style

Showroom Shanghai 2021 A/W Exhibition (the 16th exhibition of Showroom) will be held on the Shanghai Exhibition Center (No.1000, Middle Yan’an Road) ,2nd Floor (Central Hall,East&West Platform Hall) from April 9th to 12th, 2021. Founded in the spring of 2014, although the country has seen vigorous development within the field of independent fashion design for a decade now, showrooms continued to remain a blank page. Fashion Week’s official organizers have previously focused on the showcase and issue of products without providing any ordering services. The emergence of Showroom Shanghai was able to fill the gap, bringing a positive and significant improvement to the industrial chain and professionalizing the Chinese fashion industry, allowing it to take one step further into the international market.

fashion style

As the only official trade show for Shanghai Fashion Week, MODE Shanghai Fashion Trade Show is committed to the improvement of fashion industry and to meeting the needs of domestic fashion retail market. Featuring highly efficient service, rich resources and a full range of media channels, Mode Shanghai aims to be an optimized business platform for buyers and fashion business insiders, providing a brand new exhibition experience for all. A/W 2021 MODE was held in Shanghaimart during April 8 to 11,2021. And there were about 300 exhibitors, 71% Chinese brands, 29% foreign brands, 76% womenswear, 29% unisex, 24% accessory and 4.6% lifestyle.

fashion style

With the popularity of Chinese fashion, Showroom gathers many outstanding independent designer brands for promotion. Seizing Chinese market is the public secret to get progress in this changing fashion industry, and the valuable commercialized brands are the key. The following brands are the noteworthy Chinese designer brands currently. Shutingqiu, Yueqiqi, SusanFang, HAIZHENWANG and Chrisou by Dan are also the prospective commercialized brands.

fashion style

For a full report, pls visit https://www.popfashioninfo.com/details/report/t_report-id_10219-col_31/

The Analysis of Yueqi Qi The Womenswear Designer Brand

Womenswear Designer Brand

Yueqi Qi is an eponymous designer brand founded in 2010, and it is also one of the best developing designer brands in China. A graduate of Central Saint Martins, Qi has been worked for CHANEL, DIOR, BALENCIGA and GIVENCHY. The brand is committed to inheriting Chinese traditional elements and combining Chinese handicraft with individualized designs. Emotional stories are told through dramatic expressions. Beading and weaving crafts are the brand features, which maintains the couture concept. A/W 21/22 collection Remember the Fairchild is a story of love, admiration and respect for Yueqi’s husband’s family and the family airline they owned. From an outsider’s perspective, Yueqi relives the memories, distorted by time and second-hand information. It’s an idealized memory, revisionist history, and a restoration of cultural artifacts pieced together from conversations, newspaper clippings, 8mm reels, and old photographs.

Womenswear Designer Brand

Improved Cheongsam remains the Chinese surplice stand-collar, eye-catching beads and plate buttons, and loose waist. The slant-tailored ruffled skirt ends below the hip. Teddy bear print, square kerchief and wrapped tailoring are integrated into the draped silk. Red&green dragon printed strap corset is layered with court-style puff sleeve shirt to present the cultural collision and subvert the traditional Chinese aesthetic.

Womenswear Designer Brand

Glass beading and weaving is the iconic craft of Yueqi Qi. Colorful heart-shaped bead fabric is the key point in every season. Beads of different sizes can present both romantic and wild styles. The injection of romantic flower pattern is gorgeous and vintage. Edgy corset, vest and dress items have high recognition.

Womenswear Designer Brand

Oriental roses are printed on the dark background. And the all-over application on plush texture warms the romantic autumn and winter. Modern tailored Cheongsam, slip dress and overcoat silhouettes are retro and stylish.

Womenswear Designer Brand

For a full report, pls visit https://www.popfashioninfo.com/details/report/t_report-id_10232-col_34/