This report comprehensively analyzes the Resort items on sale in Guangzhou wholesale markets and current trends. The Resort styles in Guangzhou markets combine retro elements of court dress with current womenswear, like big arc turn-down collar, lace and ruffles. Large-scale pearl, drawstring and ruffles are worth attention.
In the market, the young lady style increases to the largest proportion of 36%, followed by the simple & sophisticated style of 32%. Street fashion brands (22%) and mimicking big brands (10%) still occupy a place. Items with retro court elements take up 50% of the young lady style, reflecting the retro court elements will return and prevail.
The emerging style in Guangzhou markets is decorated by western retro court elements, like lace, pearl, ruffles and the cape collar, quite exaggerated. (This style also appears in many big brands in S/S 2020, and is easy to prevail.)
Pearl is often used to create retro and luxurious female items. Pearls are arranged in a row, or a pattern, or as a decoration on the edge.
The data in this report are from the TOP 100 list ranked according to downloading times from September to October. The sophisticated lady style and young lady style are still major styles. The proportion of jackets of avantgarde brands increase. The leisure style declines. A-line becomes the most used silhouette. Splicing is the key design in jackets.
In the TOP 10 list (From the left to right is 1-5, and 6-10.), jackets are mainly in the sophisticated lady style and young lady style. Avantgarde brands take a comparatively large proportion. Splicing and placement deconstruction show the jacket pays more attention to details.
Tweed jackets with delicate pearl buttons which have raw edges or hemmed edges to be decorative bring a noble and elegant feeling.
Jackets with splicing are mainly street fashion brands. H-line or A-line silhouette is deconstructed or color-blocked spliced. Colors with a strong contrast highlight the visual expressiveness.
Classic suit jackets are cropped. Delicate pockets and outer wind-proof structure add a capable and experienced sense to the wearer. Compared with conventional styles, the cropped suit jacket could optimize the proportion visually.
Stand-up collar appears again in the TOP 100 list. The creative structure decoration in the neck and the exquisite deconstruction catch people’s eyes on the neck, and emphasize the delicate sense.
More fashion trend analysis report: https://www.popfashioninfo.com/analysis/
In August, smart leisure and business styles see a rise. Street style rises steadily. Checks, stripes and letters are dominant in this season. Splicing stays the same, while printing elements see a decrease. Applique makes a comeback.
In top 10, international big brands and street brands are key, and some Chinese brands are also included. TIME HOMME and OVERPROTECTION each have two items in top 10. Most items are leisure. Checked and striped shirts almost account for half of all items. For other items, details and patterns are key.
Decorative and practical pockets in different sizes are applied to different places to interpret the important role of pockets. Exaggerated pockets at KAPITAL and KAPITAL add depth and create a striking impact. Different materials at MMIC and OVERPROTECTION stand out.
Splicing is prominent. The same material can be used to make different patterns. Two different kinds of materials can be spliced. Harsh and Cruel and Givenchy also add micro deconstruction.
Printing ornaments in different sizes add fashion subtly. Landscapes, figures and plants as well as animals are most common. TIME HOMME and Dsquared2 apply real-life photo print with clashed and diverse colors. Alexander Wang’s abstract print is colorful.
Lettering is indispensable, versatile and inclusive. With the rising of Chinese fashion, apart from common English letters and slogans, Chinese characters stand out.
The slim shirt is popular as well. The solid colors and details are emphasized. Pattern and placket piping add interest. Orderly arranged letters and geometric patterns on all-over patterns add fashion.
Get more different fashion style shirt top trend analysis report:
In August, avant-garde brand sees a rise, holding 23%. Smart casual style almost stays the same, holding 34%. Girly&sophisticated style sees a slight rise because of the application of tweeds.
Fashion-forward brands dominate top 10. The suit neckline is the direction, and splicing is popular in top 10.
The cropped shape is often seen on the tee, shirt and sweatshirt. This season, it is also applied to the jacket. The broad shape and leisure decorations create the comfortable look.
Tweeds gain traction this season. The jacket with the Chanel style is elevated with splicing and piping.
Fashion Tweeds Coat for Women
The cinched cuff stands out this season. The inside quilted elastic bands or drawstrings area applied to have the warm, cosy and sporty effect.
Different deconstructed details create a contrast. Contrasting or clashing fabrics used for main materials or accessories make a statement.
Straight pleats make garments more delicate. The ripple-like pleats are attractive. All-over or placement pleats are applied to the hem or cuff, making a contrast with pleated fabrics.
The displaced closures add interest and make a contrast. The asymmetric aesthetic brings a new look.
Tweed garments exude a romantic Chanel style which is simple, elegant, classic and luxurious.
The cropped shape is over the hip, making the body shape look slim and tall.
Extra panels on the shirt give a subtle tactile effect, updating basic and solid shirts. Placement panels at the shoulder and chest add depth and bring a youthful and artistic aesthetic.
The two-layer collar is created by adding a scaled-down collar to the base collar.
The imperial high-bust dissecting line accentuates form and makes a statement. The bust part is key, and the dissecting line is moved upward to add glamour.
In May, dominant is the simple & sophisticated, followed by the neutral leisure. H-line holds 56%. Layer-style piecing is mainly applied. Volume and size are key to play with deconstruction.
In top 10, mid-length coats dominate. Wool and plush each hold half of items. H-line, loose and practical, is most popular.
In this season, plush is often used in a large scale and piecing. Plush coats are exaggeratedly voluminous. Mid-length pieces, suitable for daily activities, are more commercial.
Super exaggerated floor-length coats create a powerful look. Checks are attractive to young consumers. Silhouettes are very versatile. Small dropped shoulders add a directional edge.
Self belts and waist-cinchers accentuate form and femininity. Loose hems deliver a urban feminine sentiment.
Mid- and High-necks make a comeback. Leather buckle loops add a warm and directional edge. New necks are experimental and interesting.
INÈS LUO, a designer brand, was founded in 2014. Founder INÈS LUO graduated from ESMOD in Paris. INÈS LUO celebrates simple yet impressive lifestyles which are presented in her designs.