Run rabbit The Kidswear Benchmark Brand

kidswear

As a native Korean brand, designers of Run rabbit pay great attention to displaying the infinite creativity of children in each season, and it is especially good at representing retro sentiments with modern style through the unique culture. In A/W 19/20, designers create a restaurant scene of Run rabbit and integrate the bazaar, restaurant and waiters into simple and versatile styles, bringing a different wearing experience.

Brand Dynamics

Sweatshirts in A/W 19/20 are colorful, such as khaki, forest green, sapphire blue, brick red and Chinese red. Inspirations are bold and direct greetings and slogans, such as “MAY I HELP YOU?” and “OPEN”. The hand-drawn effect is funny and imaginative.

Colorful Sweatshirts

Designers use the dropped-shoulder design as the key point to the vest, cardigan and pullover. The simple stitch highlights the collocation through color-blocking.

The Dropped-shoulder Knitwear

The dress of Run rabbit is the combination of modern style and vintage. The ruffled dress with apple patterns is paired with tonal tunic, full of the retro sentiments. The slit skirt is equipped with natural ruffles through a elastic waist, quite fashionable.

The Dress Expressing Selves

Tweed outerwear with multiple pockets is very eye-catching in this season. Lettered brooch is lively and bold. The brushed outerwear with a turn-down collar is bright-colored, versatile.

The Short Outerwear

The mid-length outerwear is necessary in the cold winter, whether it’s the puffa jacket or quilted trench coats. The fleece overcoat is more fashionable and eye-catching through exaggerated all-over texts.

The Mid-length OuterwearThe Mid-length Outerwear for kids

In this season, Run rabbit pays much attention to the collocation of leggings, and creates statement styles through splicing the top and bottom, spliced side seams and color-blocking. In addition, designers add a drawstring to the waist and resin adjustable clips to the overalls, bringing a different workwear feel.

Versatile Trousers

 

The Fashion Trend Analysis of New Aestheticism Womenswear at South Korean Market

fashion clothing in Korean market

Straight pleats make garments more delicate. The ripple-like pleats are attractive. All-over or placement pleats are applied to the hem or cuff, making a contrast with pleated fabrics.

fashion trend style

The displaced closures add interest and make a contrast. The asymmetric aesthetic brings a new look.

Displaced Closures

Tweed garments exude a romantic Chanel style which is simple, elegant, classic and luxurious.

The Chanel Style

The cropped shape is over the hip, making the body shape look slim and tall.

The Cropped Trench Coat

Extra panels on the shirt give a subtle tactile effect, updating basic and solid shirts. Placement panels at the shoulder and chest add depth and bring a youthful and artistic aesthetic.

Extra Panels

The two-layer collar is created by adding a scaled-down collar to the base collar.

The Refined Two-Layer Collar

The imperial high-bust dissecting line accentuates form and makes a statement. The bust part is key, and the dissecting line is moved upward to add glamour.

The Imperial High-Bust Dissecting Line

 

 

Pushbutton Analysis of Spring Summer 2019 Designer Brands for Womenswear

pushbutton

Pushbutton is a popular South Korean designer brand, good at designing unisex, bold and avant-garde styles. Blazers are key in this season. The matching of glazed materials is refreshing. The snake skin materials show the tough quality of women and the soft quality of men.

fashion trend style

Key Points: pared-back silhouettes, snake skin fabrics, bright suiting, washed denim, checks.

clothing sets

Key Points: gigot sleeves, H-line.

designer brand for womenswear

Key Points: Cool glazed materials, soft touch.

Glazed Materials

Key Points: colors of skirts and other items in harmony.

Skirts.jpg

Key Points: leisure denim, formal pants, check dress.

fashion style

Different from the general basic dress, this design highlights the style and structure change, and the design is very strong; the coat is slightly adjusted on the basic style, and the H silhouette is more relaxed than before.

dresses and coat

 

Renewing Necks Comprehensive Analysis of Spring Summer 2019 Girl’s Shirts in South Korean Markets

market report

The neck is key for S/S 2019 South Korean girl’s shirt markets. There are the ruffle neck, lace-decorated neck, lace neck, sailor collar, two-layer neck and contrast pieced neck.

fashion women's shirt

Ruffles are more delicate, showing a strong feminine quality.

The Ruffle Neck

Key Words: lace, webbing and sheers.

lace shirt

Key Words: sheer lace, Venice lace.

The Lace Neck

Key Words: inserted ruffles, contrast webbing.

Sailor Collar

The two-layer neck is more diversified for S/S 2019. Stitches can form a mock-layer, contrast two-layer or ruffle two-layer effects.

The Two-Layer Neck

Key Words: bold contrast colors, striking colors, ruffles, offbeat girly effect.

Contrast Piecing