Pushbutton Analysis of Spring Summer 2019 Designer Brands for Womenswear

pushbutton

Pushbutton is a popular South Korean designer brand, good at designing unisex, bold and avant-garde styles. Blazers are key in this season. The matching of glazed materials is refreshing. The snake skin materials show the tough quality of women and the soft quality of men.

fashion trend style

Key Points: pared-back silhouettes, snake skin fabrics, bright suiting, washed denim, checks.

clothing sets

Key Points: gigot sleeves, H-line.

designer brand for womenswear

Key Points: Cool glazed materials, soft touch.

Glazed Materials

Key Points: colors of skirts and other items in harmony.

Skirts.jpg

Key Points: leisure denim, formal pants, check dress.

fashion style

Different from the general basic dress, this design highlights the style and structure change, and the design is very strong; the coat is slightly adjusted on the basic style, and the H silhouette is more relaxed than before.

dresses and coat

 

Renewing Necks Comprehensive Analysis of Spring Summer 2019 Girl’s Shirts in South Korean Markets

market report

The neck is key for S/S 2019 South Korean girl’s shirt markets. There are the ruffle neck, lace-decorated neck, lace neck, sailor collar, two-layer neck and contrast pieced neck.

fashion women's shirt

Ruffles are more delicate, showing a strong feminine quality.

The Ruffle Neck

Key Words: lace, webbing and sheers.

lace shirt

Key Words: sheer lace, Venice lace.

The Lace Neck

Key Words: inserted ruffles, contrast webbing.

Sailor Collar

The two-layer neck is more diversified for S/S 2019. Stitches can form a mock-layer, contrast two-layer or ruffle two-layer effects.

The Two-Layer Neck

Key Words: bold contrast colors, striking colors, ruffles, offbeat girly effect.

Contrast Piecing