The theme of A/W 2019 Shanghai Fashion Week is “Review”, which calls for looking at your inner selves and encourages to go back to nature. Celebrity-established brands like SOLO CELEB. &HTDG and DEBRAND are highlighted.
RICO LEE uses lots of technical fabrics for the space theme. Functional designs and technical fabrics are key.
Free vintage styles pay an ode to classics and present street culture.
Bold neon green prevails from S/S 19 to A/W 19. We can see neon green will be more attractive in this season.
Rich red is reminiscent of festivals. In this season, designers apply red into street styles like hoodies, sports pants and all-over print shorts.
Bright orange in sportif pieces is always popular. It is bold and very noticeable. Tones of white and black are used as well.
Technical blue feels energetic, and it is favored by the Millennials.
Multiple saturated colors are used boldly. Navy blue and neon tones are combined together to create vintage and fashion street styles.
Elastic drawstrings, snap buttons, multiple pockets and straps are seen during the fashion week.
Sustainability is the principle. Rico Lee cooperated with 3M to develop sustainable materials, which are more protective. Silver is also highlighted.
Large silhouette is dominant for long-line puffer coats. Tones of white and grey are dominant. Military green is matched with white and orange to add vitality.
Innovative fabrics are used on slip-on sports suits. Mishka combines denim and checked fabrics with brights in some details. JOYRICH designs cotton-padded sports suits, which are warm and stylish.
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